- +38%First month after launch
New Paradigm won senior work on reputation, but its brand and website made the firm look smaller and newer than it was.
They needed a brand and a site that matched the work: clear positioning, real proof, and a route to inquiry on every page.
- 01
A full rebrand.
- 02
A new website, designed in Figma and built in Framer, organised around what the firm actually sells rather than a list of services.
- 03
GA4 tracking, so the result could be measured.
- 04
Lead handling: instant replies, follow-ups, routing into the CRM, booking, and a phone alert so the owner can reply on the go.
- 38% more inquiries in the first month after launch, with no ads, confirmed in writing by the client.
- The new brand has carried every proposal and pitch since.
- Michael and I have worked together for 10 years, across 10+ projects.
“Dev rebuilt our consulting site and bookings jumped 38% in the first month. Ten years and 10+ projects together, from Big Pharma to our own brand. He's the rare designer who turns rough ideas into executive-ready work. My go-to for anything that has to land.”
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